Toonz Media Joins Forces with BLKBX Originals and MVP Kids to Launch Groundbreaking 3D Animated Children’s Series

Innovative Collaboration Expands the World of MVP Kids with New Animated Series and Immersive Roblox Game

Toonz Media Group, a leading name in global media and entertainment, has announced a strategic partnership with BLKBX originals and MVP Kids to create a compelling 3D animated series inspired by the highly acclaimed MVP Kids® book and curriculum collection. Known for its celebration of individuality and differences, this upcoming series aims to inspire young audiences across the globe in their journey to building character.

The series, comprising 52 episodes of 7 minutes, will champion every child finding trusted friends in MVP Kids diverse cast of characters, reinforcing the core values of the MVP Kids brand. It promises to deliver engaging narratives that encourage children to embrace their unique identities and foster a sense of belonging and value.

“At its core, MVP Kids is about inspiring children to enjoy their journey to character and celebrate differences without the fear of conforming to societal norms,” said Mel Sauder, Founder and President of MVP Kids Media Inc. “This series underscores our commitment to empowering young minds to explore their unique potential. We are thrilled to partner with Toonz Media Group and BLKBX Originals to bring this vision to life.”

P. Jayakumar, CEO of Toonz Media Group, expressed enthusiasm for the partnership:
“Diversity and individuality have always been key themes in our productions, and this project perfectly aligns with our values. Collaborating with like-minded partners such as MVP Kids and BLKBX Originals has been an extraordinary experience. Together, we’re committed to delivering meaningful stories that resonate with today’s generation of young viewers.”

In an exciting expansion of the MVP Kids universe, the partnership will also produce an immersive Roblox game, bringing characters, settings, and themes from the animated series to life. This interactive experience will allow fans to engage with the MVP Kids stories in an entirely new way, blending entertainment with education.

“Our mission is to craft experiences that empower and uplift,” said Frank Donner, President and Co-Head of content of BLKBX originals. “This marks our second collaboration with Toonz, and we’re excited to bring meaningful content to multiple platforms, creating an ecosystem that inspires kids to dream big while staying true to who they are.”

The project is set to debut at MIPCOM in October, the world’s largest television market, where it is expected to generate significant interest from the entertainment and educational sectors alike. With its innovative storytelling and dedication to celebrating differences, the MVP Kids animated series is poised to become a groundbreaking addition to children’s media.

 The deal was finalized by Emerson Machtus, BLKBX Originals’ VP and Co-Head of Content with P. Jayakumar and Mel Sauder. Machtus will also serve as producer for BLKBX Originals.

Link: https://variety.com/2025/tv/news/mvp-kids-toonz-media-tv-series-roblox-1236281731/