Toonz Media Group has entered into a Joint Venture with the National Telecom Provider of Srilanka (Srilanka Telecom). Toonz will have an exclusive Kids section on their SVOD service "PEO TV". The joint venture is a first for Toonz with any telecom /MSO service provider in the region. The Toonz Cartoon Pack SVOD service was launched a month back with extensive promotions and marketing campaign by PEO TV. The service has been well received by the viewers in Srilanka since its launch a month back.